Pedro Ruiz, the Chief Executive of Vivafit clubs, the Portuguese circuit-based gym chain for women contacted me this week to say they have just opened their 100th club. The expansion of smaller-scale club formats seem more resilient in recessionary times as sites are easier to secure and they require less ...
Posts tagged “vivafit”
Constance and Pedro Ruiz Win 2008 IHRSA European Club Leadership Award
I was very pleased to see Constance and Pedro Ruiz the President and CEO of Vivafit gyms in Portugal receive the 2008 IHRSA European Club Leadership Award at this year’s Lisbon conference. Constance and Pedro have worked really hard to develop Vivafit, the 30-minute circuit-based women's only brand into Portugal’s largest ...
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