Articles
Frequently I am commissioned to write articles for a broad range of magazines and journals. You will find the vast majority of these articles in this and the ‘Insights’ section of part of my website.
Compelling strategic insight for organisations connected to the global health & fitness industry
Recent Articles
Using technology to stay fit and healthy
Commissioned by the Economist publication, 'Intelligent Life', to research and write an article on how new technology is helping people to improve their health and well-being. Browse over to 'Insights' to ... Read more »
The Health and Fitness Club Industry in 2016
Commissioned by Leisure Report to research and write an article on how the health club industry may look in 2016.
State of the Industry report – Sport Business Group
Commissioned by Sport Business Group to write a State of the Industry report on UK health clubs for their Britsport 2006 publication.
Health and Fitness Trends in the Hotel Industry
Commissioned by Precor to investigate trends and opportunities in the hotel industry.
The Future of Hotel Fitness
Commissioned by Leisure Report to research and write an article on how the future health and fitness experience could look in the hotel industry.
The world of Collaborative Consumption
Commissioned by Leisure Report to research and write an article on how 'collaborative consumption' is making global retailers re-think how they communicate with consumers. It was during research for this article, ... Read more »
Dontstop02 Foresight Conference Denmark
Commissioned by Leisure Report to provide conference insights from Dontstop02, Denmark, a foresight conference organised by the Copenhagen Institute for Future Studies.
Leisure Report Journal
Commissioned by Leisure Report Journal to describe my research that examines the online sentiment of UK consumers towards the 'gym experience'
The London Olympic Games Legacy
Commissioned by Leisure Report to research and write two articles on how the Olympic Games and London 2012 can be used to create a lasting and long-term sport and exercise ... Read more »
Oxygen Quarterly
Connect via
Global launch of Gymtopia
Gymtopia is a digital story telling platform capturing the social impact projects powered by the global health and fitness industry. The project is now live and already features inspiring stories from the United States, United Kingdom, Argentina and Mexico. Please visit Gymtopia and get your organisation involved. Introductory video below (click on four arrows to enlarge video):
