McFit budget health clubs continue to prosper

My colleagues at Deloitte in Germany have just sent me the new numbers for the McFit budget health club chain. Having now acquired Fit24, one of their German rivals, total membership stands at 520,000 across 83 clubs (at end of June 2007). This €17 euros per month low-cost club operator must be causing sleepless nights for the CEO’s running any mediocre mid-market clubs.

I wonder when McFit will venture outside of Germany?

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