2012 UK Low-cost Gym Sector Report — Ray Algar, Oxygen Consulting

Report cover for the 2012 UK Low-cost Gym Sector Report — Ray Algar, Oxygen Consulting

This report is a major update to my 2010 UK Low-cost Gym Sector Report. This report’s primary purpose is to assist the reader in understanding ‘why’  low-cost gyms are gaining popularity in the UK and provide a summary of the leading operators. Several of the UK’s leading low-cost CEOs contributed  interviews, which I hope readers will find informative. The report also contains a significant amount of consumer insight gathered from more than 14,500  completed online surveys. The report also seeks to be forward-looking and assesses how this segment is likely to develop over the next two years. Neutral perspective.

I wish to put on record that I always attempt to write with a ‘neutral’ perspective. Using ‘net promoter’ terminology, I am a ‘passive’. My aim is to strategically examine and provide evidence about an emerging business model. I urge readers to do the same even if you’re not a ‘fan’ of low-cost gyms.

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The full report is available as an interactive PDF from the Knowledge Store.

  • Hi Philippe

    Yes, I agree, some European countries are late to embrace low-cost gyms. The same was true for the UK which started in 2006.

    Thank you for your comment and I hope you find the report informative.

    Regards

    Ray

  • jaccarino

    Hello,

    Are there any reports of low cost fitness market in France? Do not you planned for your interest in this market. In all studies our market seems to be late. It would be interesting for the market players to know in the cause and have a projection of the potential of this market.
    Sincerely,

    Philippe

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