The consultancy and research assignments that I undertake have both a UK and international perspective. A diverse range of organisations engages Oxygen Consulting because of its extensive understanding of the entire health and physical activity marketplace.
I have completed a consultancy project for a Russian health and fitness business that required insight into the low-cost gym business model. Then back in the UK, I have helped an established independent health club in Surrey to sell their business to Anytime Fitness, the fast-growing gym franchise with more than 4,000 clubs across the globe.
I have worked on large projects with adidas that involved collaborating closely with the UK managing director and smaller assignments when Precor, a leading fitness equipment manufacturer, invited me to run a half-day trends briefing for one of their clients.
Below is a summary of some completed consultancy assignments. To discuss a new project, please get in touch.
Ray really has his finger on the pulse of the fitness industry and I often call upon him for expert comment and analysis in Workout magazine.
Mary Ferguson, Editor, Workout Magazine, UK
I just finalized my first round on the report. I would say a great, down to earth, description of today’s health and fitness industry.
Peter Byman, Founding Partner, Fitness Group Nordic